The Broadway

St James SW1, London

Starting From
Apartments & Penthouses
1 to 5 Bedrooms
project status

welcome to The Broadway

The Broadway is a luxury development of apartments for sale in Central London, within walking distance of the fashionable shopping districts of Knightsbridge & Sloane Square as well as the world-famous Harrods. This property in Central London is a blend of contemporary with the classic, a nod to its neighbours which are historic landmarks.

Great Location at St James SW1, London

The Broadway SW1

The Broadway is a beautiful combination of six striking and modern buildings for those seeking a property in Central London. These buildings are brought together to blend the contemporary with the classic. A nod to The Broadways neighbours which are historic landmarks. This luxury residential development set in SW1 has been designed by world-famous architects at Squire and Partners.

Historic landmarks on The Broadways doorstep include, Westminster Abbey, St James’s Park, Buckingham Palace and Belgravia. The property is located between three major stations; Westminster, Victoria and St James’s Park.

Residents of The Broadway are within walking distance of the fashionable shopping districts of Knightsbridge and Sloane Square as well as the world famous Harrods. Residents can also enjoy a short walk to Buckingham Palace to view the Horse Guards Parade as well as to the private members clubs of Mayfair and St James’s.

A new living quarter has been created at The Broadway: Orchard Place. It is London’s latest lifestyle destination and to promote wellness and an ecosystem catering for the body mind and spirit.

The Broadway Livingroom, Westminster SW1, luxury property in Central London, sloane square

The Broadway Nearby Landmarks

  • 1 minute walk to St. James Park
  • 4 minutes walk to Westminster
  • 8 minutes walk to Buckingham Palace
  • 9 minutes walk to Green park in Mayfair
  • 4 minutes by tube to Bond Street

Central London Apartments

This property in Central London offers a wide variety of choice with a selection of one to five-bedroom apartments and penthouses. The exquisite apartments provide excellence in every space with sumptuous colours, materials and textures.

Standing above the Westminster skyline, The Broadway offers London’s finest views whilst its design epitomises historic glamour. The buildings are named after diamonds which the accent palettes are also inspired by – The Sancy, The Cullinan and The Paragon. A 5 star lifestyle is provided at The Broadway with services and amenities such as screening, games and meeting rooms are state-of-the-art as well as the podium gardens. The Broadway provides iconic London views with a swanky contemporary design.

Reasons to buy a property in SW1

Our Team, at Audley’s International, has put together some of the favourite reasons to buy a property in SW1.

Location: SW1 is a prestigious and highly sought-after location in London, with high property values and rich cultural heritage.

Investment Potential: Property in SW1 is considered a safe investment, with a history of steady capital growth and high rental yields.

Amenities: The area has plenty of shops, restaurants, cafes, parks, and other amenities, providing a high quality of life for residents.

Transport links: SW1 is well-connected to the rest of London, with excellent transport links including multiple underground lines and National Rail services.

Heritage: The area has a rich history and is home to many iconic landmarks, such as Buckingham Palace and Westminster Abbey, which add to its cultural significance.

tHE bROADWAY SW1 Amenities

  • 24hr security and concierge
  • Lounge
  • Meeting rooms
  • Games room
  • Screening room
  • Library
  • Spa & wellness facilities
  • 25m heated indoor swimming pool
  • Vitality pool
  • Steam room
  • Sauna
  • Fully-equipped gym viewing the pool
  • Two separate personal training studios
  • Luxury changing facilities
  • Two treatment rooms
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